नाहं प्रकाशः सर्वस्य योगमायासमावृतः।
मूढोऽयं नाभिजानाति लोको मामजमव्ययम्।।7.25।।
।।7.25।। अपनी योगमाया से आवृत्त मैं सबको प्रत्यक्ष नहीं होता हूँ। यह मोहित लोक (मनुष्य) मुझ जन्मरहित अविनाशी को नहीं जानता है।।
The state of being oblivious and lacking awareness of the Supreme Lord is caused by Lord Krishna Himself. He explains this by the words maya- samavrtah meaning concealed by illusory impressions superimposed upon the mind. All this is done according to His will so the unqualified are never able to perceive Him. Such foolish mortals cannot fathom that everything in their lives and in the total material creation manifests from the Supreme Lord alone. In the Padma Purana it states that: The Supreme Lord by His own internal potency makes Himself concealed from the minds and hearts of the unqualified through the illusion of His external potency known as the demi- goddess Durga-devi also known as Maya-devi.