अन्तवत्तु फलं तेषां तद्भवत्यल्पमेधसाम्।
देवान्देवयजो यान्ति मद्भक्ता यान्ति मामपि।।7.23।।
7.23 Verily the reward (fruit) that accrues to those men of small intelligence is finite. The worshippers of the gods go to them, but My devotees come to Me.
7.23 Since those non-discriminating men with desires are engaged in disciplines for limited results, therefore, tat phalam, that result; tesam, of theirs; alpamedhasam, who are of poor intellect, of poor wisdom; antavat tu bhavati, is limited, ephemeral, indeed. Deva-yajah, the worshippers of gods; yanti, go; devan, to the gods. Madbhaktah, My devotees; yanti, to; mam api, to Me alone. Thus, though the effort needed is the same, they do not resort to me alone for the unlimited result. Alas! they are surely in a pitiable condition. In this manner the Lord expresses his compassion. Why do they not take refuge in Me alone? The answer is:
Antavattu phalam teshaam tadbhavatyalpamedhasaam; Devaan devayajo yaanti madbhaktaa yaanti maamapi.
anta-vat—perishable; tu—but; phalam—fruit; teṣhām—by them; tat—that; bhavati—is; alpa-medhasām—people of small understanding; devān—to the celestial gods; deva-yajaḥ—the worshipers of the celestial gods; yānti—go; mat—my; bhaktāḥ—devotees; yānti—go; mām—to me; api—whereas
